With the unfolding of modern technology and digital presence, digital marketing is growing at a faster pace.
We all are aware that the world is changing from traditional to digital. Gone are the days when people were glued to the television and other sources of entertainment. Now, you can see everyone around you stuck to mobile and the internet. The most widely used advertising delivery platforms are internet-connected devices.
Digital and mobile channels are crucial for gaining and growing customers. Businesses should start to choose digital marketing and SEO services to reach the right audience. They should get an integrated strategy to grow and engage your audience.
If you and your business are not on digital platforms, then you need to buckle up.
You are missing a significant part if your business does not have an online presence. Almost 80% of the population do online research before making an online purchase. Besides, many people Google before buying any product. Google forms the major part of our lives, and plainly, your business cannot miss building its existence on the search engines.
So, don’t you think that your business is lagging if it is not online?
If your business still does not own an online presence, it’s time to build it. It’s not difficult to make an online presence if you have a coherent and precise strategy. You can efficiently boost your business with digital marketing.
You will be amazed to know the number of people available on social media. Find below social media statistics and facts to get an idea:
Social media facts and statistics:
The world is reshaping into a new shape as the number of people using social media is growing day by day.
- Current global social media population globally- 3.96 bn
- Current global mobile social media population globally- 3.91 bn
The total worldwide digital population as of July 2020:
- Almost 4.57 billion people were active on the internet as of July 2020. It includes 59% of the global population. The leading countries in terms of internet users are China, India, and the United States of America.
Social media platforms used by marketers worldwide in 2020:
In January 2020, Facebook was the commonly used platform among marketers all over the world. A survey shows that 94% of social media marketers used the network to brand and promote their business. 76% of the population was active from Instagram.
Find some of the most known key figures:
- Highest active social networking penetration: North America – 69%
- The country with the highest social networking penetration: UAE – 99%
- Daily time spent on social media channels worldwide: 144 mins
- Social media channel with the most significant profits and revenue: Facebook
Find the most widely used Facebook data:
- The country with the maximum Facebook audience: India
- Global active users who access Facebook via mobile phones: 98.3%
- Total active users on Facebook worldwide: 2.6 bn
- Share of global Facebook users aged 25 to 34: 32.5%
Find the most widely used Instagram data:
- The country with the maximum Instagram audience: United States of America
- Number of active Instagram stories users: 500m
Several ways by which SEO can supercharge your online outreach
1. Email marketing sales funnel
Billions of emails are received and sent every day. Therefore, email marketing has become a core of marketing. An email campaign, when done correctly, grabs customer attention and builds a great relationship with your customers.
2. Customer-centric content
Customers visit your website and look for quality content. Add updated and customer-centric content in your site that attracts your audience. This will also increase your conversion rate with digital marketing and SEO. Digital marketing helps find the percentage of viewers who will get converted into leads and generate your business.
3. Proper brand visibility and online reputation
For establishing and successfully running a business, maintaining an online reputation is necessary. Customers prefer a company that has an excellent online reputation. They prefer a company that does not have any scandals or anything negative about the company. Establish a personal rapport with your customers and brand your business correctly.
4. Solving customer problems
Solving customer problems is a delight for customers. Customers always prefer companies that provide quick responses to their queries. Make your website and social media, a place where customers can get answers for all their questions.
5. Engagement with mobile customers for better customer engagement
Google is very particular about how your website looks on mobile. A mobile-first indexing update is essential, and you need to make your website mobile-friendly.
It is because most of the customers use mobile phones and look for products on mobile. Therefore, having a mobile-friendly website is very crucial.
6. Expansion of faith of your brand
People will build trust in your brand if they see it on multiple platforms. Good reviews, positive data, and positive feedback build customer trust.
7. Data-driven analytics
You may get enough likes on your Facebook posts and other posts, but this does not show how much return you get on your investments. A good digital marketer should keep track of their numbers and ensure that it improves over time.
Why is digital marketing essential for your business growth?
Now, everything depends on the technology then how it is possible for the business that it does not rely on the internet. The best and easy to grow your business is to be available online. With the help of the online business, you can easily communicate worldwide to supply your products and increase your brand’s online reputation.
Digital marketing is the best way to enhance your business revenue. With the help of search engine optimization and digital marketing, you can grow the rank of your keywords and take your website on the first page of the search engine. With the help of the right digital marketing tactics, people can easily find your website in the search results.
When it comes to generating business, you cannot miss digital marketing. Most people are active on social media, so the chances of people seeing your business increases.
How to promote your business and make it grow exponentially
When it comes to advertising, never Miss SEO and promoting your business on popular social media platforms. With the help of social media channels like Facebook, Twitter, Instagram, etc. you can reach your targeted audience.
For the best result, you can do the paid promotion, which helps your business’s fastest growth.
It is time to beat your competition with the right marketing strategies, so what are you waiting for? Reach millions in seconds. Grow digitally!